Blackstone’s Commercial Sleight of Chin

By Tom Interval

Harry Blackstone Sr.

Harry Blackstone Sr. endorsing Gillette products, from Popular Science Monthly, May 1938, p. 100

A birdcage disappears from the hands of The Great Blackstone without a trace. An illuminated light bulb defies gravity without any visible means of support. Facial hair effortlessly falls from the deadly blades of a Gillette razor.

Huh?

Yes, you read that right. In addition to performing his legendary trademark illusions, Harry Blackstone Sr. practiced a commercial sort of whiskerdry…er…wizardry: He endorsed Gillette razors, blades, and shaving cream!

If you haven’t seen some of these ads from the mid 1930s, check ‘em out.

Harry Blackstone Sr. endorsing Gillette products, from Popular Science Monthly, May 1938, p. 100

Harry Blackstone Sr. endorsing Gillette products, from Popular Science Monthly, May 1938, p. 100

Harry Blackstone Sr. endorsing Gillette products, from Popular Science Monthly, Oct. 1936, p. 87

Harry Blackstone Sr. endorsing Gillette products, from Popular Science Monthly, Oct. 1936, p. 87

Harry Blackstone Sr. endorsing Gillette products, from Life, April 11, 1938, p. 3

Harry Blackstone Sr. endorsing Gillette products, from Life, April 11, 1938, p. 3

About Tom Interval

San Diego Magician Tom Interval, owner of Interval Magic, provides magic entertainment and training to private and corporate clients locally and nationally. A member of the International Brotherhood of Magicians (IBM), Society of American Magicians (SAM), and the Academy of Magical Arts (AMA), Interval has captivated tens of thousands of people at numerous venues, including Busch Gardens theme park in Williamsburg, Virginia. With a BA in professional writing and minors in communications and business administration, Interval writes magic-related e-books, magazine articles, and blogs and produces tutorials and related videos for his YouTube channel. Most recently, Interval earned The Linking Ring Award of Excellence for a cover story he wrote for the magicians' publication. To learn more, please visit https://www.intervalmagic.com.
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